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Norbain announce partnership with Digital Barriers

18th Nov 2014

Norbain is pleased to announce that it can now offer customers the innovative SafeZone-edge video analytics app from Digital Barriers, the specialist provider of advanced surveillance technologies.

SafeZone-edge is the first product in its class to deliver performance comparable to that of conventional server-based analytics. It features exceptional detection accuracy and minimal false alarms, yet can be installed quickly and easily onto compatible AXIS cameras. It is UK Government certified (under the i-LIDS® scheme), and is designed to protect both secure facilities and vulnerable commercial sites.

In addition to reliable performance, SafeZone-edge has been designed with a relentless focus on ease of deployment, affordability and scalability. The innovative auto-calibration feature dispenses with complex scene calibration tasks, allowing multiple cameras to be installed quickly and without fuss.

Intelligent processing ensures reliable operation, adapting automatically to seasonal and environmental conditions (variable illumination, shadows, weather) that can otherwise cause nuisance alarms. In a real-life operational test conducted over the course of a week, replacement of a VMD solution with SafeZone-edge resulted in a nuisance alarm reduction of 10,000+ to just 1.

Simon Moore, Buyer – CCTV and Intrusion Products for Norbain, comments: “Norbain is excited to announce this partnership and we consider the talented team at Digital Barriers to have developed a truly innovative product that will help change the face of the analytics market. We believe our strong pedigree distributing Axis aligns us perfectly to deliver SafeZone-edge to the market and we look forward to sharing this exciting new brand with our customers.”

Dan Meyrick, Sales and Business Development Lead for SafeZone-edge, comments: “Digital Barriers are extremely happy to welcome Norbain as a SafeZone-edge distribution partner. We are looking forward to working closely with the Norbain team to marry the capabilities of this innovative new product with their extensive market knowledge and reach.”

For more information, please speak with your Norbain Account Manager, or contact us at, or 0118 912 5000.